As the digital economy expands, more attention is being paid to the impact of data processing on consumers and how to maintain responsible and trustworthy treatment of personal information. Companies have responded to shifting consumer views and expectations about how data is collected and used online by developing new data transparency tools and controls. Policymakers are also seeking ways to ensure that data controllers exercise fair information practices to protect and empower users while also encouraging innovation and protecting economically vital flows of data, particularly across borders.

CCIA’s View

New technologies and data practices have stressed the traditional U.S. sectoral approach to protecting consumer privacy. In response, Congress should adopt a federal baseline consumer privacy law to ensure that consumers’ personal information is handled responsibly no matter where it is collected or who is processing it. This framework should set consistent transparency requirements, consumer controls, and accountability measures for data controllers, while empowering the Federal Trade Commission to carry out robust enforcement. Such a framework should be risk-focused, technology-neutral, and provide safe harbors and flexibility for organizations to make adjustments according to the needs of individuals and evolving technology.

Developing comprehensive and durable privacy rules requires balance. The desire to bring the power of government to bear on the issue is a strong one, but it must be set against the need to encourage innovation, unlock the incredible social value of big data, and not to infringe upon related values such as the freedom of speech. Overly prescriptive or onerous regulation risks creating high barriers to entry for new companies and may even prohibit the creation of beneficial new technologies and privacy protective techniques and services.

Most Recent Statements:

CCIA, industry groups urge EU Member States to not weaken proposal on free data flows in the EU

CCIA, Allied for Startups, Business Europe and BSA today issued a joint industry statement urging the Estonian Presidency and Member States to not weaken the proposed Regulation on the free flow of non-personal data in the EU.  Governments should only be allowed to demand data localisation for public security reasons.  Excluding “public sector data” and…

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Does Competition Law Need an Update for Online Markets? Hot Topics, Trends and Perspectives in Competition Policy

On November 30, CCIA, the European Competition and Regulatory Law Review (CoRe) and the Vrije Universiteit Brussel (VUB) will host a joint conference discussing some of today’s most frequently asked questions: Does competition law enforcement require an update for online markets? How well does enforcement work in internet markets and is there a need to get better at factoring…

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EC Releases Report On Privacy Shield Framework

Brussels, BELGIUM — Following the first annual review of the EU-U.S. Privacy Shield in Washington last month, the European Commission released its report today. The report examined the implementation and adequacy of the framework’s strengthened measures for data protection and redress, while also providing recommendations for additional clarity and robustness. The report says the U.S.…

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